Friday, September 7, 2012

What's New: Beauty of the Game EAU DE LACOSTE L.12.12. Blanc Limited Edition

Happy Friday!

I know the Olympics are over, but the Paralympics are still going on, so it's not too late to get LACOSTE'S new take on their classic Eau de Lacoste L.12.12. :D

A month ago, I received an email about the new fragrance from Lacoste
They also asked me if I would like to receive a free sample, and of course I said yes. :)

I was expecting to receive a tiny sample (as is customary when it comes to fragrances), but instead I got a substantially big box (pictured above).

My favorite color! :)

They sent me a full-sized version of this particular fragrance... and no, not the 1 oz. bottle -- they sent me the 3.3 fl.oz. one -- WOW! Thank you, Lizzie! :)

Since this is for men, guess who got this awesome fragrance??? 
Yup, my brother! That lucky kid! ;)


We want to remind everyone that life is greater when it is lived like a game. Lacoste fragrances are celebrating the beauty of the game. Wrap your skin in a uniquely clean, fresh, and crisp scent with Eau de Lacoste L.12.12 Blanc Limited Edition.

The new limited edition "Beauty of the Game" version of their bestselling men's EAU DE LACOSTE L.12.12 Blanc was released in July 2012. 

The white outer carton features 10 crocodile images -- the brand’s iconic logo -- that embodies flags from countries all around the world. The flags symbolized are that of U.S.A., Spain, France, Argentina, Australia, UK, Brazil, Japan, Germany, and South Africa. The innovative design of the box reflects the everlasting universality of the brand. Bringing together cultures and different walks of life, Lacoste continues to be the global brand that this limited edition fragrance showcases.

Rosemary contributes to the woody floral creation of the EAU DE LACOSTE L.12.12 Blanc fragrance which is based around a natural Tuberose for a clean and crisp scent.

Top Note: Grapefruit, Cardamom, Rosemary, Cedar Leaf
Heart Note: Tuberose Absolute, Olibanum Resinoid, Ylang-Ylang
Base Note: Vetiver, Suede, Cedarwood, Georgywood

It smells amazing!
It's perfect for my brother (especially when he has P.E., he said, haha!). ;)

EAU DE LACOSTE L.12.12 Blanc Limited Edition is captured in a glass flacon that has been created to mirror the chic simplicity and shape of the LACOSTE L.12.12 polo shirt, complete with a textured piqué panel running down the side of the bottle.

The iconic Lacoste crocodile logo -- the same one found in their even more iconic polo shirts -- is found on the fragrance bottle. I think that's a really nice touch. My brother even said he won't throw away this bottle even when he finishes it. ;)

Price: $62 (100 ml/ 3.3 fl.oz.)
Available at Bloomingdale's and

This is the perfect gift for the men in our lives -- Dad, brother, uncle, Grandpa, boyfriend, husband, best guy friend, etc. -- especially if they loved the Olympics! ;)

What do you guys think? 
Is this something the men in your lives will like?

Happy Weekend! :D


P.S. I have two giveaways for you guys right now! Please do enter if you haven't already. :)
Mile End Bakery Giveaway: Win a dozen cookies of your choice! Open to U.S. residents only. Ends 9/12.

Like What Mimi Writes on Facebook and be friends with Mimi! :)
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  1. Great fragrance!!!
    Have a wonderful weekend!

    Besos, desde España, Marcela♥

    1. i hope you have a wonderful weekend too! :)

  2. Definitely something to keep in mind as a possible gift for my brother or hubby!

    New follower. Great blog, I like how you write about a variety of beauty related topics. looking foward to reading more.

  3. I can never resist that little crocodile/alligator - love Lacoste!! :)

  4. very cute!

  5. This is brilliant! All the guys I know use nothing but Lacoste! x
    Island Girl Insights ♥

  6. I really like lacoste perfume for her 'pink touch' I can really recommend them to everyone.

    1. i'll check that out, thanks for the recommendation! :)

  7. Hello, I found your blog from a friend and I went to visit! I loved your post and I am going to stay on top of all the news!

    I hope my blog:

    If you want to follow me I'll be very happy! ♥ hugs

    1. hi! thanks so much for visiting and leaving a comment! :D

  8. Wow, that's awesome! Your brother is definitely lucky! :)

  9. Wow, that's really cool! My dad loves lacoste! :]

    --Olivia :)

  10. wow, how cool is this? it's free!!! that's amazing. i bet it smells super duper good. i love when guys smell nice. it's a big turn on. :D

    Win a $50 gift card to Cutieshey Clothing! Enter here. :)


    1. yup, super cool!!! :D and yes, i agree, i love it when guys smell nice too. ;)

  11. You guys are super lucky! I'll check this one out, you're right, it's the perfect Christmas gift!

  12. I kinda want this for myself, lol!;)

    Love, Belle

  13. Your brother is very lucky! I am planning to buy one for my brother too, I like the blue one for him. :)

    pheromone advantage