Friday, November 2, 2012

IMATS Spotlight: Sigma

Happy Friday!

Over the summer, I started sharing with you guys the products and freebies I got from IMATS Los Angeles 2012, but for some reason, I've been slacking on that department... but, worry not, I'm picking up where we left off. ;)

One of the booths at IMATS was Sigma -- Sigma is a well-known brand (especially among bloggers), that's why I don't think it needs any elaborate introduction... but, in any case, here's a little something about Sigma:


Sigma was founded in 2008 by Brazilian natives Rene, a civil engineer with a Master's degree in Business Administration, and his wife Simone, a researcher with a Ph.D. in Molecular Biology. After discovering the strong need for worldwide availability of affordable and high-quality beauty products, the couple combined their knowledge of engineering and scientific research to create a company that met these needs in the cosmetic industry. Today, Sigma is one of the fastest-growing and top-rated companies in the beauty industry as a result of its ingenious and high-quality products, all of which are tested for performance, resistance, and durability to fit the specific needs and wants of every consumer.

***from www.sigmabeauty.com***



Everyone loves Sigma -- just look at that line! ;)

Some more photos from the Sigma booth at IMATS Los Angeles 2012:



Such cute brushes!

Sadly, I didn't walk away with the sought-after Sigma brushes (next time, I swear!), but I did go home with a goodie bag from Sigma:


Pretty bag!


A Summer 2012 pamphlet and a gift from Sigma!


THE RIGHT TOOLS MAKE ALL THE DIFFERENCE!

I got an Eyeliner Brush from Sigma:


Unique Feature: Thin and precise tip
Function: Precise application of liner
Recommended Use: Use with gel or liquid liners

Thanks to our friends over at Sigma!
I'm excited to spend more time at their booth at next year's IMATS! :)

To keep up to date with Sigma, you can follow them on Twitter and like them on Facebook.
You can also check out their website.

Have you bought anything from Sigma before?
Which of their products would you recommend I buy?

Yay for the weekend!
Have a wonderful one, guys! :D

----------------------------------------------------------------------

P.S. I have two giveaways for you guys right now! Please do enter if you haven't already. :)
Open to United States residents only. Ends 11/18.
Open internationally. Ends 11/25.

Like What Mimi Writes on Facebook and be friends with Mimi! :)
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30 comments:

  1. Sounds like a really good brand
    Kisses
    Aga

    Check my new post
    www.agasuitcase.com

    ReplyDelete
  2. We love our Sigma brushes and can't wait to add to our sets!

    Jayme & Mendi @ Her Late Night Cravings

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  3. Looks like you had a great time!

    XO,
    Elizabeth
    www.tonicofwildness.com

    ReplyDelete
  4. is it bad that I've never tried a sigma brush before?
    simplykarun.blogspot.co.uk

    ReplyDelete
    Replies
    1. nope, not at all! i haven't either, this is the only sigma brush i own. ;)

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  5. What a great time! Wow, it must have been a cool time. Love the brush!

    ReplyDelete
  6. What a great introduction to the brand, thanks!

    xx
    Kelly
    Sparkles and Shoes

    ReplyDelete
  7. i love the flat top brush!!! awesome for foundation!! i love sigma in general!! such great dupes for expensive mac brushes.

    Click me for my NEW BLOG!

    ReplyDelete
    Replies
    1. thanks for the recommendation! i'll check that out. :D

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  8. great post!!! i follow you now ;)
    i would love to follow me back because love your blog!!
    kisses
    http://blogcashmeremafia.blogspot.com

    ReplyDelete
  9. cool giveaway!
    xo
    MOSAMUSE

    www.MOSAMUSE.com

    ReplyDelete
  10. would love to try Sigma brushes

    xx Liyana
    Http://LiyanasAdvice.blogspot.com

    PS : Just wanted to let you know that I'm having a MAC giveaway on my blog to celebrate my 1 month of blogging

    ReplyDelete
    Replies
    1. i would love to try them too! happy one month to your blog, btw! :D

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  11. Looks like an amazing event dear!

    Xo

    ReplyDelete
  12. i got the same one!!! i haven't used it though.

    :)
    Carrie
    http://readmylifeascarrie.blogspot.com/

    ReplyDelete
  13. Simga is such a cool company! I’ll have to jump on the band wagon and try some of there brushes out.

    ReplyDelete
    Replies
    1. same here, i definitely want to try their brushes. :)

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